High Touch

sequence sf, 1501 mariposa ste 200
drinks and small bites

panel overview

Today, there are more ways to shop, stay healthy, and get our needs met. Consider the range of consumer experiences we encounter: there is the “sharing economy” with companies like Airbnb and Lyft flipping the concept of ownership on its head; there are subscription retail brands like Stitch Fix and Birchbox bringing the store (and style) to your door; and, increasingly, there are self-service and automated experiences like Disney Magic Bands and self-checkout at the Apple store that empower the customer like never before.

While these experiences ultimately put people in the driver’s seat, consumers expect an exceptional level of customer service with every brand encounter and purchase. But what does that really mean in today’s world, where “high touch” could mean “no touch,” and when technology mediates every interaction and transaction?

Join us for a panel discussion to dig into this topic more deeply and participate in a lively discussion with thought leaders from companies that are on the leading edge of change.