Vontu
Who they are
Vontu (recently acquired by Symantec) was an enterprise software company that provided data loss prevention solutions. Its products and services protect enterprise organizations against the loss of vital and sensitive information.
The Challenge
Vontu came to Sequence to improve the clarity and overall stature of their brand positioning. In their crowded marketplace, they needed not only to stand out from the crowd for potential customers, but also to appear more attractive and valuable to potential suitors.
The Solution
Helping Vontu reposition themselves started with re-evaluating their brand strategy and key messaging. We then redesigned their identity, website and collateral to create an integrated brand experience across all of their key touchpoints. We can’t take all the credit for the multimillion dollar acquisition that followed a year after their brand makeover, but in terms of raising the stature and professionalism of the brand, it always pays to invest in good design.
- Strategy
- Identity revisions
- Website
- Collateral
- Copywriting
